Tags Google Marketing Platform Product Certifications

Where can a preferred deal be assigned?

Below is the answer and explanation for where can a preferred deal be assigned? Where can a preferred deal be assigned? In the line item’s audience targeting. In the line item’s creative assignment. In the partner settings, under inventory source. In the line item’s inventory source targeting. ✅...

What is one way to control ad frequencies across multiple insertion orders?

Below is the answer and explanation for what is one way to control ad frequencies across multiple insertion orders? What is one way to control ad frequencies across multiple insertion orders? Set campaign-level frequency caps. ✅ Assign a frequency cap to each creative. Create insertion order budget segments.

What format cannot share a frequency cap with other media formats?

Below is the answer and explanation for what format cannot share a frequency cap with other media formats? What format cannot share a frequency cap with other media formats? Native. True View. ✅ Video. Display. Correct answer True View. ✅ Explanatio...

What percentage of the daily budget is applied when using “Ahead” pacing?

Below is the answer and explanation for what percentage of the daily budget is applied when using “ahead” pacing? What percentage of the daily budget is applied when using “ahead” pacing? 120% of the daily budget, based on the flight dates. ✅ 150% of the budget, based on budget segments and KPIs. 200% of the dai...

What ad format cannot run with Even pacing set on the insertion order?

Below is the answer and explanation for what ad format cannot run with even pacing set on the insertion order? What ad format cannot run with even pacing set on the insertion order? Display. Native. True view. ✅ Video. Correct answer True view. ✅ Explanati...

What are two ways to troubleshoot a non-spending line item? (select two)Select All Correct

Below is the answer and explanation for what are two ways to troubleshoot a non-spending line item? What are two ways to troubleshoot a non-spending line item? Adjust the partner revenue model. Check the line item’s Impression lost chart. ✅ Check the creative approval status. ✅ Confirm that me...

What step would be taken to verify that conversion pixels are implemented and load correctly?

Below is the answer and explanation for what step would be taken to verify that conversion pixels are implemented and load correctly? What step would be taken to verify that conversion pixels are implemented and load correctly? Generate a standard or general report and include conversion metrics. Check the line item performance metrics for conv...

What step should be taken to assign an advertiser to a preferred deal when creating a new inventory source?

Below is the answer and explanation for what step should be taken to assign an advertiser to a preferred deal when creating a new inventory source? What step should be taken to assign an advertiser to a preferred deal when creating a new inventory source? Check that the advertiser has been automatically added to the line item’s deal. Assi...

Which two objectives can be selected as a campaign goal? (select two)Select All Correct Responses

Below is the answer and explanation for which two objectives can be selected as a campaign goal? Which two objectives can be selected as a campaign goal? Re-market to existing customers. Drive offline or in-store sales. ✅ Raise awareness of my brand or product. ✅ Behavioral audience targeting....

Which three settings could prevent deals from meeting their ad-serving goals? (select three)Select All Correct Responses

Below is the answer and explanation for which three settings could prevent deals from meeting their ad-serving goals? Which three settings could prevent deals from meeting their ad-serving goals? VAST and VPAID creatives that are approved. Geo targeting and bid strategies. ✅ Demographics and audience tar...