Tags display advertising

Siona needs to make sure her ads are getting a minimum number of impressions on the top of the page. What type of automated bidding strategy is Siona using?

Below is the answer and explanation for Siona needs to make sure her ads are getting a minimum number of impressions on the top of the page. What type of automated bidding strategy is Siona using? Siona needs to make sure her ads are getting a minimum number of impressions on the top of the page. What type of automated bidding strategy is...

What are two reasons a marketer might use Responsive Display Ads? (Choose two.) Select All Correct Responses

Below is the answer ad explanation for what are two reasons a marketer might use responsive display ads? What are two reasons a marketer might use responsive display ads? Insight: Provides more robust industry data than other ad formats. Improved communication: Respond immediately to any website visitor query with an automated speech system or text. Guida...

In addition to partner websites, where can you display your ads on the Google Display Network? (Select two answers)

Below is the answer and explanation for in addition to partner websites, where can you display your ads on the Google display network? In addition to partner websites, where can you display your ads on the Google display network? Google.com Youtube.com ✅ Mobile sites that are part of the Google display network....

Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current ca

Below is the answer and explanation for Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. Which plan, built in...

Match the marketers with the Display Ad format that fits them best. (Formats can be used more than once.)

Below is the answer and explanation for match the marketers with the display ad format that fits them best. Match the marketers with the display ad format that fits them best. Tommy values performance over everything else.– Responsive display ads ✅ Sandy wants to create safer ads and reduce the risk of malwa...

If you’d like users to fill in a survey on your website, which marketing objective do you need to select when setting up your Display campaign?

Below is the answer and explanation for if you’d like users to fill in a survey on your website, which marketing objective do you need to select when setting up your display campaign? If you’d like users to fill in a survey on your website, which marketing objective do you need to select when setting up your display campaign? Influen...

How can Performance Planner serve your business?

Below is the answer and explanation for how can performance planner serve your business? How can performance planner serve your business? By finding areas of your total budget that could contribute to marketing By determining which of Google’s ads are most appropriate for your brand By teaching your employees the fundamentals of person...

When should you use AMPHTML ads? (Choose two.) Select All Correct Responses

Below is the answer and explanation for when should you use AMPHTML ads? Below is the answer and explanation for when should you use AMPHTML ads? When your goal is to maximize the reach and scale of your campaign. When your goal is maximum creative control. When your goal is to provide safer ad experiences....

Samira recently opened an online potted plant store and needs to promote it. She chose Google Ads because it offers advertisers different campaign types that determine where ads will appear and the format in which they’ll be displayed when view

Below is the answer and explanation Samira recently opened an online potted plant store and needs to promote it. She chose Google ads because it offers advertisers different campaign types that determine where ads will appear and the format in which they’ll be displayed when viewed. What Google campaign type will help her reach her most valuable audience?

Why is using the performance targets feature after utilizing the Performance Planner recommended?

Below is the answer and explanation for why is using the performance targets feature after utilizing the performance planner recommended? Why is using the performance targets feature after utilizing the performance planner recommended? This practice allows you to ensure seasonality and budget reallocation are accounted for future periods so you can prev...
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