Below is the answer and explanation for Susan doesn’t have time to create display ads herself. She hopes to use a Smart Display campaign to automatically generate ads. Which two building blocks must Susan supply in order for a Smart display campaign to automate her ad creation?
Susan doesn’t have time to create display Ads herself. She hopes to us...
Below is the answer for Steve wants to use Google Display Ads to reach new customers who are looking to purchase products similar to his. Which audience type should Steve try to reach to meet his marketing goal?
Steve wants to use Google Display Ads to reach new customers who are looking to purchase products similar to his.
Below is the answer and explanation for which conditions must be true in order to designate an advertiser as a “child”?
Which conditions must be true in order to designate an advertiser as a “child”?
There aren’t any floodlight activities associated with the “child” advertiser. ✅
There aren’t any campaigns associated wit...
Below is the answer and explanation for what must a floodlight tag include to capture product data alongside a conversion?
What must a floodlight tag include to capture product data alongside a conversion?
An ord value.
Dynamic pixels.
Custom floodlight variable. ✅
1×1 tracking pixel.
Correct answer
...
Below is the answer and explanation for when using a placement media cost cap, what will happen once the cap is reached?
When using a placement media cost cap, what will happen once the cap is reached?
Ad-serving fees won’t be charged.
The placement will be paused until the cap is removed.
Campaign manager will stop calculating...
Below is the answer and explanation for when assets are added to an existing creative, where will these updates be reflected?
When assets are added to an existing creative, where will these updates be reflected?
In the creative preview, but not in currently assigned ads.
Within the ads where the creatives are assigned. ✅
...
Below is the answer and explanation for where would purchased inventory for a campaign be entered in campaign manager?
Where would purchased inventory for a campaign be entered in campaign manager?
Landing pages
Campaigns.
Placements. ✅
Floodlight tags.
Correct answer
Plac...
Below is the answer for Simon’s using a Google smart display campaign to build out his ads. What benefit do Google Smart Display campaigns give Simon?
Simon’s using a Google Smart Display campaign to build out his ads.
What benefit do Google Smart Display campaigns give Simon?
His ads ar...
Below is the answer for Quinn recently launched a display campaign for his women’s clothing store. Since the launch, his website traffic has increased, but sales have remained flat. Which story shows Quinn using remarketing to drive action?
Quinn recently launched a display campaign for his women’s clothing store. Since the launch, his website traffic has increased,...
Below is the answer and explanation for what report tracks floodlight attribution in reporting?
What report tracks floodlight attribution in reporting?
Insights.
Cookie reach overlap.
Path to conversion. ✅
Floodlight impressions.
Correct answer
Path to conversion. ✅