Tags campaign

The “DCM/DFA Trafficking and Reporting API” can directly accomplish which two tasks? (select two)Select All Correct Responses

Below is the answer and explanation for the “DCM/DFA trafficking and reporting API” can directly accomplish which two tasks? The “DCM/DFA trafficking and reporting API” can directly accomplish which two tasks? Download data transfer log files. Customize verification alerts. Upload conversions. ✅ Customize reporting...

As a marketing director at a large company, Cara’s considering launching a Google Display Ads campaign, as it will let her reach global internet users across as many websites and apps as possible. What’s another benefit a Google Display Ads cam

Below is the answer for as a marketing director at a large company, Cara’s considering launching a Google display ads campaign, as it will let her reach global internet users across as many websites and apps as possible. What’s another benefit a Google display ads campaign will provide Cara? As a marketing director at a large company, Cara’s considering launching a Google display ads ca...

What is required to track mobile app conversions using Floodlight tags?

Below is the answer and explanation for what is required to track mobile app conversions using floodlight tags? What is required to track mobile app conversions using floodlight tags? A user-resettable device identifier passed to both floodlight tags and the ad tags running in apps. ✅ A floodlight tag with the activities...

Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and cam

Below is the answer for Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the performance planner, will assist Ben in achieving his marketing goal...

What action must occur for a team member to get access to Data Transfer files in Google Cloud Storage?

Below is the answer and explanation for what action must occur for a team member to get access to data transfer files in Google cloud storage? What action must occur for a team member to get access to data transfer files in Google cloud storage? Associate the team member with a user profile designated for Google cloud access. Add the te...

Which two features may be used to log additional information about a click? (select two)Select All Correct Responses

Below is the answer and explanation for which two features may be used to log additional information about a click? which two features may be used to log additional information about a click? Event tags. ✅ Image source tags. Landing page URL suffix. ✅ Dynamic targeting keys....

You’d like to create remarketing lists based on your customer’s journey through your website so that you can target them with different bids or ads. Which category describes the users that visited your homepage

Below is the answer and explanation for you’d like to create remarketing lists based on your customer’s journey through your website so that you can target them with different bids or ads. Which category describes the users that visited your homepage You’d like to create remarketing lists based on your customer’s journey through your website so that you can target them with different bi...

Someone searches on “laptop computers” and clicks an ad. Which landing page would be most relevant?

Below is the answer and the explanation of the question someone searches on “laptop computers” and clicks an ad. Which landing page would be most relevant? Someone searches on “laptop computers” and clicks an ad. Which landing page would be most relevant? A computer store homepage A page showing a tablet A page showing laptops...

True or false? Evaluating the team dynamics and how each member did in the crisis along with analyzing the reactions, KPIs, and overall response to the crisis happens during the response stage.

Below is the answer and explanation for there are certain actions that need to be taken into consideration for a social media crisis. What’s an action you should avoid? There are certain actions that need to be taken into consideration for a social media crisis. What’s an action you should avoid? Pausing marketing emails.

You’re starting a project and don’t have a past campaign to use as a benchmark. How can you secure executive buy-in?

Below is the answer and explanation for you’re starting a project and don’t have a past campaign to use as a benchmark. How can you secure executive buy-in? You’re starting a project and don’t have a past campaign to use as a benchmark. How can you secure executive buy-in? Research the costs of agencies that can do the work.