Tags email marketing certification

The number of valid email addresses that accepted your company’s message is the definition of what metric?

Below is the answer and explanation for the number of valid email addresses that accepted your company’s message is the definition of what metric? The number of valid email addresses that accepted your company’s message is the definition of what metric? Emails delivered. ✅ Emails sent.

What is the definition of analysis?

Below is the answer and explanation for what is the definition of analysis? What is the definition of analysis? The detailed examination of anything complex to understand its nature or to determine its essential features. ✅ The detailed examination of your emails specifically.

Which of the following is NOT a step in creating tests for your marketing emails?

Below is the answer and explanation for which of the following is not a step in creating tests for your marketing emails? Which of the following is not a step in creating tests for your marketing emails? Design your test. Review and start your test. Evaluate the segment of recipients you’...

Using an A/B test, what can you test with your marketing emails?

Below is the answer and explanation for using an A/B test, what can you test with your marketing emails? Using an A/B test, what can you test with your marketing emails? Variations of your email. ✅ The subject line of your email. The body of your email.

What is the first question you should ask yourself when testing your marketing emails?

Below is the answer and explanation for what is the first question you should ask yourself when testing your marketing emails? What is the first question you should ask yourself when testing your marketing emails? Why am I running this test? ✅ What am I testing? W...

Fill in the blank: Consistent analysis helps you discover _________.

Below is the answer and explanation for fill in the blank: consistent analysis helps you discover. Fill in the blank: consistent analysis helps you discover. Trends. ✅ Open rates. Click rates. Value. Correct answer

What is the definition of an email marketing strategy?

Below is the answer and explanation for what is the definition of an email marketing strategy? What is the definition of an email marketing strategy? A strategy used to market products and services and nurture relationships in a human and helpful way through the use of the email channel. ✅ A...

What is one common cause of low click-through rates?

Below is the answer and explanation for what is one common cause of low click-through rates? What is one common cause of low click-through rates? The email is trying to do too many things. ✅ The email doesn’t have a CTA. The email doesn’t have a link to a web-page...

What is graymail?

Below is the answer and explanation for what is graymail? What is graymail? Email you technically opted in to receive but do not really want. ✅ Email you never opted in to receive and do not want. Email you opted in to receive and engage with.

Fill in the blank: Return on investment is used in many aspects of your inbound strategy. In your email marketing strategy, it is defined as the overall return your ________.

Below is the answer and explanation for fill in the blank: return on investment is used in many aspects of your inbound strategy. In your email marketing strategy, it is defined as the overall return Email campaigns bring in from your business’ initial investment. ✅ Email segments bring in from your business’ initial...