Tags google certification exam questions

What step would be taken to verify that conversion pixels are implemented and load correctly?

Below is the answer and explanation for what step would be taken to verify that conversion pixels are implemented and load correctly? What step would be taken to verify that conversion pixels are implemented and load correctly? Generate a standard or general report and include conversion metrics. Check the line item performance metrics for conv...

What step should be taken to assign an advertiser to a preferred deal when creating a new inventory source?

Below is the answer and explanation for what step should be taken to assign an advertiser to a preferred deal when creating a new inventory source? What step should be taken to assign an advertiser to a preferred deal when creating a new inventory source? Check that the advertiser has been automatically added to the line item’s deal. Assi...

Which two objectives can be selected as a campaign goal? (select two)Select All Correct Responses

Below is the answer and explanation for which two objectives can be selected as a campaign goal? Which two objectives can be selected as a campaign goal? Re-market to existing customers. Drive offline or in-store sales. ✅ Raise awareness of my brand or product. ✅ Behavioral audience targeting....

Which three settings could prevent deals from meeting their ad-serving goals? (select three)Select All Correct Responses

Below is the answer and explanation for which three settings could prevent deals from meeting their ad-serving goals? Which three settings could prevent deals from meeting their ad-serving goals? VAST and VPAID creatives that are approved. Geo targeting and bid strategies. ✅ Demographics and audience tar...

What are two Google Audiences? (select two)Select All Correct Responses

Below is the answer and explanation for what are two Google audiences? What are two Google audiences? Affinity. ✅ First-party. In market. ✅ Third-party. Correct answer Affinity. ✅ In market. ✅ ...

To optimize the campaign towards viewability, which two approaches can an advertiser take? (select two)Select All Correct Responses

Below is the answer and explanation for to optimize the campaign towards view ability, which two approaches can an advertiser take? To optimize the campaign towards view ability, which two approaches can an advertiser take? Add a pixel to the default tag in campaign manager. Set the bid strategy to viewable CPM (vCPM). ✅ ...

To duplicate a line item, what steps must be taken?

Below is the answer and explanation for to duplicate a line item, what steps must be taken? To duplicate a line item, what steps must be taken? Select the line item, click “action,” and then “bulk edit”. Use the default targeting to duplicate line items. Select the line item, click “action,” and then “duplicate”. ✅

How can a line item’s potential reach be increased from 1K to 1M targeted impressions?

Below is the answer and explanation for how can a line item’s potential reach be increased from 1K to 1M targeted impressions? How can a line item’s potential reach be increased from 1K to 1M targeted impressions? Increase the bid and budget. Remove targeting such as keywords and exclusionary site lists. ✅ Add t...

What report can identify when a campaign overspent the budget?

Below is the answer and explanation for what report can identify when a campaign overspent the budget? What report can identify when a campaign overspent the budget? A verification report, grouped by “q”. A SDF report based on the insertion order and line items. Basic or standard report, grouped by “time of day”. ✅

How are creatives assigned to a line item?

Below is the answer and explanation for how are creatives assigned to a line item? How are creatives assigned to a line item? While setting up a new creative for the advertiser, assign the line item and click save. In the line item’s settings, search and select the correct 1×1 pixel. Select the creative to assign in the l...
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