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Scenario: Kyle is in a new role and looking to upskill, so he goes to Google to do some research. He finds a search engine listing that piques his interest and clicks it. He’s taken to a blog post on your site. He reads the post and sees there’

Below is the answer and explanation for scenario: Kyle is in a new role and looking to upskill, so he goes to Google to do some research. He finds a search engine listing that piques his interest and clicks it. He’s taken to a blog post on your site. He reads the post and sees there’s a content offer. He’s interested, but not sure he’s ready to give his information for it just yet. Below the of...

The inbound methodology is meant to support which business functions?

Below is the answer and explanation for the inbound methodology is meant to support which business functions? The inbound methodology is meant to support which business functions? Marketing. Sales. Service. A and B. All of the above. ✅ Correct answer All of the above

From top to bottom, what should your search account structure hierarchy look like?

Below is the answer and explanation for from top to bottom, what should your search account structure hierarchy look like? From top to bottom, what should your search account structure hierarchy look like? Campaigns, ad groups, keywords. ✅ Ad groups, campaigns, keywords.

True or false: Quality score is an algorithm that scores each of your search ads on spelling and grammar.

Below is the answer and explanation for true or false: quality score is an algorithm that scores each of your search ads on spelling and grammar. True or false: quality score is an algorithm that scores each of your search ads on spelling and grammar. True. False. ✅ ...

What symbol would you use to add a negative keyword?

Below is the answer and explanation for what symbol would you use to add a negative keyword? What symbol would you use to add a negative keyword? /. ^. +. – (answer). ✅ Correct answer – (answer). ✅ T...

What symbol would you use to add a broad match modifier?

Below is the answer and explanation for what symbol would you use to add a broad match modifier? What symbol would you use to add a broad match modifier? /. ^. + (answer). ✅ –. Correct answer + (answer). ✅

Fill in the blank: To keep your content calendar agile, it shouldn’t extend more than ___________.

Below is the answer and explanation for fill in the blank: to keep your content calendar agile, it shouldn’t extend more than. Fill in the blank: to keep your content calendar agile, it shouldn’t extend more than. Two weeks. One month. Three months. ✅

Which of the following represents a broad match keyword?

Below is the answer and explanation for which of the following represents a broad match keyword? Which of the following represents a broad match keyword? Wall art. ✅ “Wall art”. Wall +art. -Wall art. Correct answer ...

Which of the following represents a phrase match keyword?

Below is the answer and explanation for which of the following represents a phrase match keyword? Which of the following represents a phrase match keyword? +Smart tv. -Smart tv. [Smart tv]. “Smart tv”. ✅ Correct answer...

Fill in the blank: ________ refers to how well a document matches a search query.

Below is the answer and explanation for fill in the blank: refers to how well a document matches a search query. Fill in the blank: refers to how well a document matches a search query. Authority. Relevance. ✅ Ranking. Discover. Correct answer Relevance. ✅ ...