Tags Click through rate

Jerry understands that expected click-through rate is one of three main factors that determine the quality score of an ad. What are the two other main factors that Jerry should focus on to improve the quality score of his ads? (Choose two.) Sel

Below is the answer and explanation for Jerry understands that expected click-through rate is one of three main factors that determine the quality score of an ad. What are the two other main factors that Jerry should focus on to improve the quality score of his ads? Jerry understands that expected click-through rate is one of three main factors that determine the qua...

What are three benefits of using an existing Google Merchant Center feed for dynamic creatives in Studio? (select three)Select All Correct Responses

Below is the answer and explanation for what are three benefits of using an existing Google merchant center feed for dynamic creatives in studio? What are three benefits of using an existing Google merchant center feed for dynamic creatives in studio? Updates to the Google merchant center feed are automatically synced in stud...

You are interested in understanding how campaigns are driving traffic to your site. What metric would you look at to see how often people who see your ad end up clicking it?

Below is the answer and explanation for you are interested in understanding how campaigns are driving traffic to your site. What metric would you look at to see how often people who see your ad end up clicking it? You are interested in understanding how campaigns are driving traffic to your site. What metric would you look at to see how often people who see your ad e...

What’s one of the main benefits of using ad extensions

Below is the answer and explanation for what’s one of the main benefits of using ad extensions. What’s one of the main benefits of using ad extensions. Extensions increase your reach by showing your ad on more advertising networks,. Extensions ensure a higher click through rate (CTR) because they make your ad more prominent. ✅

Which ad extension would you use for an advertiser who has a chain of restaurants?

Below is the answer and explanation for which ad extension would you use for an advertiser who has a chain of restaurants? Which ad extension would you use for an advertiser who has a chain of restaurants? Seller ratings. Location extensions. ✅ Site link extensions. Previous visits extensions.

Which strategy should Giorgio use to increase the number of relevant clicks from his Search Network campaign?

Below is the answer and explanation for which strategy should Giorgio use to increase the number of relevant clicks from his search network campaign? Which strategy should Giorgio use to increase the number of relevant clicks from his search network campaign? Broaden his keyword list for ads with the lowest click through rate (CTR). Add...

An advertiser wants to display a text ad that includes extra details like the business’s location and phone number. Which ad format should the advertiser use?

Below is the answer and explanation for an advertiser wants to display a text ad that includes extra details like the business’s location and phone number. Which ad format should the advertiser use? An advertiser wants to display a text ad that includes extra details like the business’s location and phone number. Which ad format should the advertiser use?

What does a high Quality Score indicate?

Below is the answer and explanation for what does a high quality score indicate? What does a high quality score indicate? Your bid is high enough to have your ad displayed. Your ad and landing page are relevant and useful to a viewer. ✅ You have been an adwords user for a long time. Your ad relevance and landing page are b...

An advertiser wants to achieve the top position in paid search results. Which recommendations would improve

Below is the answer and explanation for an advertiser wants to achieve the top position in paid search results. Which recommendations would improve. An advertiser wants to achieve the top position in paid search results. Which recommendations would improve. Improve quality score and increase cost-per-click (CPC). ✅ Decre...

Which of the following items is not a component of Quality Score?

Below is the answer and explanation for which of the following items is not a component of quality score? Which of the following items is not a component of quality score? Landing page experience. Maximum cost-per-click (max. CPC) bid. ✅ Ad relevance. Expected click through rate (CTR). Co...