Tags Google ads certification

Using the Performance Planner on a monthly basis allows you to optimize which two aspects of an account? (Choose two.)

Below is the answer and explanation for using the performance planner on a monthly basis allows you to optimize which two aspects of an account? Using the performance planner on a monthly basis allows you to optimize which two aspects of an account? Keywords. Ad extensions. Ads. Bids. ✅

Match the type of business with the most relevant reason “why apps matter.”

Below is the answer and explanation for match the type of business with the most relevant reason “why apps matter.” Match the type of business with the most relevant reason “why apps matter.” E-Commerce – These apps generate higher conversion rates than mobile websites. ✅ • Gaming – These are the most downloaded app type on Android and iOS. ✅ •...

Why does automating your bid vs. using manual bidding contribute to a successful Google Ads campaign?

Below is the answer and explanation for why does automating your bid vs. using manual bidding contribute to a successful Google ads campaign? Why does automating your bid vs. using manual bidding contribute to a successful Google ads campaign? User intent and likelihood to complete valuable actions for your business don’t vary based on location, time, o...

Vivian’s been put in charge of a few clients interested in running Google App campaigns. Some campaigns will use target cost-per-action (tCPA), while others use target cost-per-install (tCPI). Which two statements are correct when it comes to s

Below is the answer and explanation for Vivian’s been put in charge of a few clients interested in running Google app campaigns. Some campaigns will use target cost-per-action (tCPA), while others use target cost-per-install (tCPI). Which two statements are correct when it comes to setting daily budgets within app campaigns? Vivian’s been put in charge of a few clients interested in run...

Marisol manages the online advertising campaigns for a chain of toy stores with both a physical and an online presence. Which Google Ads campaign should Marisol use to show images of her products, advertise her company’s online and local invent

Below is the answer and explanation for Marisol manages the online advertising campaigns for a chain of toy stores with both a physical and an online presence. Which Google ads campaign should Marisol use to show images of her products, advertise her company’s online and local inventory of toys, and boost traffic to their website and local toy stores? Marisol manages...

Alex has started a Google Search campaign designed to promote his online motorcycle accessories store. His store focuses on custom helmets. How might Google Search Ads provide value to Alex?

Below is the answer and explanation for Alex has started a Google search campaign designed to promote his online motorcycle accessories store. His store focuses on custom helmets. How might Google search ads provide value to Alex? Alex has started a Google search campaign designed to promote his online motorcycle accessories store. His store focuses on custom helmets...

Jason owns a productivity app and wants to expand outside of the US into Latin America. He hires a professional translation service and believes he’s ready to go as soon as the service is done. Which three steps should he consider before launch

Below is the answer and explanation for Jason owns a productivity app and wants to expand outside of the US into Latin America. He hires a professional translation service and believes he’s ready to go as soon as the service is done. Which three steps should he consider before launching? Jason owns a productivity app and wants to expand outside of the US into Latin America. He hires a p...

When running Remarketing Lists for Search Ads campaigns, some audience lists have higher potential to convert leads than others. Order the audience lists from highest to lowest potential. (The highest potential should be on top.)

Below is the answer and explanation for when running re-marketing lists for search ads campaigns, some audience lists have higher potential to convert leads than others. Order the audience lists from highest to lowest potential. (The highest potential should be on top.) When running re-marketing lists for search ads campaigns, some audience lists have higher potentia...

Why should marketers align with their app developer teams?

Below is answer and explanation for why should marketers align with their app developer teams? Why should marketers align with their app developer teams? Marketers can provide app developers with insights based on data from Google Search campaigns. App developers are required to complete some actions within Google App campaigns. App de...

What line items are impacted by insertion order default targeting?

Below is the answer and explanation for what line items are impacted by insertion order default targeting? What line items are impacted by insertion order default targeting? Only video line items. All current line items. True v.iew line items. New line items only, not current line items. ✅
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