Tags google certification exam questions

What does adding callout extensions to your Google Search ads enable you to do?

Below is the answer and explanation for what does adding call out extensions to your Google search ads enable you to do? What does adding call out extensions to your Google search ads enable you to do? Direct users to specific pages of your website. Extend ads with a phone number, allowing mobile users to directly call your business. G...

Trevor owns a manufacturing business that makes specialised hiking and rock climbing gear. He is a very small player in the market, but he is ready to scale up his business. Which Google Ads campaign type should Trevor use to increase his brand

Below is the answer and explanation for Trevor owns a manufacturing business that makes specialised hiking and rock climbing gear. He is a very small player in the market, but he is ready to scale up his business. Which Google ads campaign type should Trevor use to increase his brand’s exposure and reach audiences with interests in hiking and rock climbing across the web?

What are two ways Dynamic Search Ads brings value to an advertising campaign? (Choose two.) Select All Correct Responses

Below is the answer and explanation for what are two ways dynamic search ads brings value to an advertising campaign? What are two ways dynamic search ads brings value to an advertising campaign? It promotes advertising on social media platforms. It allows for greater control over keywords. It reduces the needed advertising budget.

You are working to improve the quality score of a Google Search ad by increasing your eCTR. Your goal is to have more users click on the ad and ultimately visit your website. What might increase the number of clicks your ad receives?

Below is the answer and explanation for you are working to improve the quality score of a Google search ad by increasing your eCTR. Your goal is to have more users click on the ad and ultimately visit your website. What might increase the number of clicks your ad receives? You are working to improve the quality score of a Google search ad by increasing your eCTR. You...

Helen’s Heating and Air (HHA) wants to encourage interest in their new smart refrigerators. They know that WidgetCo also sells smart refrigerators. HHA’s marketing manager creates the broad match keyword “refrigerator,” and adds “WidgetCo” as a

Below is the answer and explanation for Helen’s heating and air (HHA) wants to encourage interest in their new smart refrigerators. They know that widget co also sells smart refrigerators. HHA’s marketing manager creates the broad match keyword “refrigerator,” and adds “widget co” as a negative keyword. Which two searches may prompt the ad? Helen’s heating and air (H...

John’s Plumbing prides itself on excellent customer service, especially during after-hours service calls. They want to connect with people who need emergency plumbing services in the middle of the night. Which criteria should John’s Plumbing co

Below is the answer and explanation for John’s plumbing prides itself on excellent customer service, especially during after-hours service calls. They want to connect with people who need emergency plumbing services in the middle of the night. Which criteria should John’s plumbing configure to meet this goal? John’s plumbing prides itself on excellent customer servic...

Mary has been familiarizing herself with the different ad components of a text ad. Match the following text ad component descriptions with the components they describe.

Below is the answer and explanation for Mary has been familiarizing herself with the different ad components of a text ad. Match the following text ad component descriptions with the components they describe. Mary has been familiarizing herself with the different ad components of a text ad. Match the following text ad component descriptions with the components they d...

Arrange the items below in order of hierarchy, beginning with the top level.

Below is the answer and explanation for arrange the items below in order of hierarchy, beginning with the top level. Arrange the items below in order of hierarchy, beginning with the top level. Account. ✅ Campaign. ✅ Ad group. ✅ Ad. ✅

Match each autobidding strategy to the right campaign goal.

Below is the answer and explanation for match each auto bidding strategy to the right campaign goal. Match each auto bidding strategy to the right campaign goal. Conversions – Target CPA. ✅ Revenue – Target ROAS. ✅ Visibility – Target impression share. ✅

What is the key value proposition of Google Search campaigns?

Below is the answer and explanation for what is the key value proposition of Google search campaigns? What is the key value proposition of Google search campaigns? Appear as a text ad, a video ad, or a banner ad on one of Google’s partner sites. Influence organic results. Reach people on Google.com that might be interested in your bran...
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