Tags potential customers

What’s the primary benefit of using structured snippet extensions in your ads?

Below is the answer and explanation for what’s the primary benefit of using structured snippet extensions in your ads? What’s the primary benefit of using structured snippet extensions in your ads? Lets you show your business address, phone number, and a map marker alongside your ad text. Allows potential customers to navigate to specific pages...

Gina wants to be able to try out multiple combinations of headlines and descriptions in order to optimize her results. Her marketing department suggests that she use responsive search ads. What are two benefits Gina could derive from using resp

Below is the answer and explanation for Gina wants to be able to try out multiple combinations of headlines and descriptions in order to optimize her results. Her marketing department suggests that she use responsive search ads. What are two benefits Gina could derive from using responsive search ads? Gina wants to be able to try out multiple combinations of headline...

Jimmy has completed the headline section of his text ad and is now writing the description section. What are three factors that Jimmy should include in the description section of his text ads? (Choose three.) Select All Correct Responses

Below is the answer and explanation for Jimmy has completed the headline section of his text ad and is now writing the description section. What are three factors that Jimmy should include in the description section of his text ads? Jimmy has completed the headline section of his text ad and is now writing the description section. What are three factors that Jimmy sh...

When creating an ad, how does Greg know what it will look like to his potential customers?

Below is the answer and explanation for when creating an ad, how does Greg know what it will look like to his potential customers? When creating an ad, how does Greg know what it will look like to his potential customers? Google provides examples of desktop ads using the keywords selected in the campaign to create a generic preview. Greg can se...

Pete is the marketing director for an electric car company. He recently chose “leads” as his Google Search campaign marketing goal. What did he hope to achieve by selecting “leads” as his goal?

Below is the answer and explanation for Pete is the marketing director for an electric car company. He recently chose “leads” as his Google search campaign marketing goal. What did he hope to achieve by selecting “leads” as his goal? Pete is the marketing director for an electric car company. He recently chose “leads” as his Google search campaign marketing goal. Wha...

Reggie manages the online marketing campaigns for a vitamin and supplement store. He launched a Google Search campaign and chose website traffic as his campaign marketing goal. Which outcome is Reggie expecting from the campaign?

Below is the answer and explanation for Reggie manages the online marketing campaigns for a vitamin and supplement store. He launched a Google search campaign and chose website traffic as his campaign marketing goal. Which outcome is Reggie expecting from the campaign? Reggie manages the online marketing campaigns for a vitamin and supplement store. He launched a Goo...

Ginger’s working on creating her first Google Search Ad. She wants to create an inviting and relevant ad, so potential customers will respond favorably. To earn user clicks, Ginger should focus on creating an ad that _____. (Choose two.) Select

Below is the answer and explanation for Ginger’s working on creating her first Google search ad. She wants to create an inviting and relevant ad, so potential customers will respond favorably. To earn user clicks, Ginger should focus on creating an ad that. Ginger’s working on creating her first Google search ad. She wants to create an inviting and relevant ad, so po...

Your client wants to reach new parents with ads for organic baby food. What kind of targeting would you recommend?

Below is the answer and explanation for your client wants to reach new parents with ads for organic baby food. What kind of targeting would you recommend? Your client wants to reach new parents with ads for organic baby food. What kind of targeting would you recommend? In-market audiences using the “infant & toddler feeding/toddler meals” ca...

An advertiser would benefit from using affinity audience targeting if they want to reach people:

Below is the answer and explanation for an advertiser would benefit from using affinity audience targeting if they want to reach people: An advertiser would benefit from using affinity audience targeting if they want to reach people: Regardless of their particular interests Who’ve already visited their website With a very specific interest, for example, a...

Your client Anna wants to increase the reach and visibility of her ads. Which bidding strategy would you recommend?

Below is the answer and explanation for your client Anna wants to increase the reach and visibility of her ads. Which bidding strategy would you recommend? Your client Anna wants to increase the reach and visibility of her ads. Which bidding strategy would you recommend? Cost-per-acquisition (CPA/CO) Viewable cost-per-thousand impressio...