Below is the answer and explanation for Google app campaign objectives should depend on which of the following?
Google app campaign objectives should depend on which of the following?
Reviews left by people using the app.
Short-term events in relevant industries.
The objectives of similar businesses.
The stage of app maturity. ✅
Below is the answer and explanation for machine learning automates much of a Google app campaign once it’s live. What’s one reason marketers should still be involved in the campaign after it’s launched?
Machine learning automates much of a Google app campaign once it’s live. What’s one reason marketers should still be involved in the campaign after it’s launched?
The marke...
Below is the answer and explanation for where do users spend the most time when on mobile devices?
Where do users spend the most time when on mobile devices?
Websites.
Apps and websites equally.
Phone calls.
Apps. ✅
Correct answer
Apps. ✅
Expl...
Below is the answer and explanation for frequency capping gives advertisers the ability to specify a limit to the number of:
Frequency capping gives advertisers the ability to specify a limit to the number of:
Clicks for all users.
Impressions for all users.
Impressions for a unique user. ✅
Clicks for a...
Below is the answer and explanation for view-through conversions are only available to:
View-through conversions are only available to:
Advertisers that have implemented conversion optimizer.
Advertisers that have implemented conversion tracking. ✅
Advertisers that have opted into the search network.
Ad...
Below is the answer and explanation for which is a benefit of using display advertising with Google to build brand awareness?
Which is a benefit of using display advertising with Google to build brand awareness?
Accurate forecasts of clicks and impressions.
Consistent performance from day-to-day.
Higher clickthrough rates (CTR) than on...
Below is the answer and explanation for which feature could help advertisers determine if the clicks they are receiving on the Google display network are valuable?
Which feature could help advertisers determine if the clicks they are receiving on the Google display network are valuable?
Position Preference.
IP Exclusion Tool.
C...
Below is the answer and explanation for where are dynamic profiles located?
Where are dynamic profiles located?
In advertisers under advertiser association.
In the creatives tab when viewing a dynamic creative.
In the dynamic content tab next to advertiser name. ✅
In the assets tab u...
Below is the answer and explanation for how does Google display ads drive marketing results for thousands of advertisers worldwide?
How does Google display ads drive marketing results for thousands of advertisers worldwide?
It determines a user’s primary marketing objective, and enables the features and options that will best achieve it.
It calculate...
Below is the answer and explanation for which report should advertisers run to see which Google display network properties displayed their ads and view associated statistics
Which report should advertisers run to see which Google display network properties displayed their ads and view associated statistics
Reach and frequency