Below is the answer and explanation for search terms report data shows that people who click on ads promoting your prescription glasses were searching for terms like “wine glasses” and “drinking glasses.”
Search terms report data shows that people who click on ads promoting your prescription glasses were searching for terms like “wine glasses” and “drinking glasses.”...
Below is the answer and explanation for your client’s campaign is getting a lot of clicks, but the conversion rate is low. Which approach could help improve your client’s conversion rate?
Your client’s campaign is getting a lot of clicks, but the conversion rate is low. Which approach could help improve your client’s conversion rate?
Make sure t...
Below is the answer and explanation for when someone clicks your ad, the actual amount you’re charged will be:
When someone clicks your ad, the actual amount you’re charged will be:
The minimum needed to hold your ad position or 50% of your maximum cost-per-click (max. CPC) bid, whichever is greater.
The minimum needed to hold your ad position...
Below is the answer and explanation for you can win a higher ad position in the auction with a lower cost-per-click (CPC) bid by:
You can win a higher ad position in the auction with a lower cost-per-click (CPC) bid by:
Creating ads that include terms or phrases people are searching for.
Creating relevant ads and keywords, but not using ad exte...
Below is the answer and explanation for data shows that the audience for a client’s running shoe store is women ages 35 to 50. How can you optimize this client’s display network campaign based on your research.
Data shows that the audience for a client’s running shoe store is women ages 35 to 50. How can you optimize this client’s display network campaign based on yo...
Below is the answer and explanation for an e-commerce client wants her campaign to be more profitable. After calculating this client’s total profits from Google ads, what can you do to start maximizing results for profit?
An e-commerce client wants her campaign to be more profitable. After calculating this client’s total profits from Google ads, what can you do to start maximizing resul...
Below is the answer and explanation for how do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google display network?
How do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google display network?
Number of clicks on her ads and costs to produce her purses.
How many times her ads have been...
Below is the answer and explanation for how do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google display network?
How do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google display network?
CPM bids are effectively converted to CPC bids.
Ads using CPC bids are not allowed to compete...
Below is the answer and explanation for an advertiser wants to achieve the top position in paid search results. Which recommendations would improve.
An advertiser wants to achieve the top position in paid search results. Which recommendations would improve.
Improve quality score and increase cost-per-click (CPC). ✅
Decre...
Below is the answer and explanation for which of the following items is not a component of quality score?
Which of the following items is not a component of quality score?
Landing page experience.
Maximum cost-per-click (max. CPC) bid. ✅
Ad relevance.
Expected click through rate (CTR).
Co...