Tags google fundamentals of marketing

An advertiser looking to drive conversions is using manual cost-per-click (CPC) bidding. Which factor should be most important for this advertiser when deciding keyword bids?

Below is the answer and explanation for an advertiser looking to drive conversions is using manual cost-per-click (CPC) bidding. Which factor should be most important for this advertiser when deciding keyword bids? An advertiser looking to drive conversions is using manual cost-per-click (CPC) bidding. Which factor should be most important for this advertiser when de...

Which client would you advise to use radius targeting?

Below is the answer and explanation for which client would you advise to use radius targeting? Which client would you advise to use radius targeting? Luis, whose e-commerce business delivers nationwide. Denise, whose service can reach customers within 30 miles. ✅ Christopher, who wants to promote his new product...

An advertiser wants to know the minimum amount of money that she must spend on an AdWords campaign. What should you tell her?

Below is the answer and explanation for an advertiser wants to know the minimum amount of money that she must spend on an ad words campaign. What should you tell her? An advertiser wants to know the minimum amount of money that she must spend on an ad words campaign. What should you tell her? $5. $2. There is no minimum. ✅

Which targeting option can help you reach people who’ve previously visited your website?

Below is the answer and explanation for which targeting option can help you reach people who’ve previously visited your website? Which targeting option can help you reach people who’ve previously visited your website? Device targeting. Demographic targeting. Remarketing. ✅ Interest category targeting.

What is the recommended next step if you noticed from the Search terms report that certain terms are leading to a high number of clicks on your ads?

Below is the answer and explanation for what is the recommended next step if you noticed from the search terms report that certain terms are leading to a high number of clicks on your ads? What is the recommended next step if you noticed from the search terms report that certain terms are leading to a high number of clicks on your ads? Add search terms that are not leading...

By monitoring ad campaign performance, an advertiser may obtain the information needed to

Below is the answer and explanation for by monitoring ad campaign performance, an advertiser may obtain the information needed to. By monitoring ad campaign performance, an advertiser may obtain the information needed to. Create additional ad words accounts for low-performing keywords. Create duplicate ad groups with identical keywords and diff...

Sally’s Spice Store sells a variety of spices and healthy cooking ingredients. Which targeting method should Sally choose if she wants her ads to show on websites

Below is the answer and explanation for Sally’s spice store sells a variety of spices and healthy cooking ingredients. Which targeting method should Sally choose if she wants her ads to show on websites. Sally’s spice store sells a variety of spices and healthy cooking ingredients. Which targeting method should Sally choose if she wants her ads to show on websites ...

Your ad can show on the Google Search Network when someone searches for terms that are similar to your:

Below is the answer and explanation for your ad can show on the Google search network when someone searches for terms that are similar to your: Your ad can show on the Google search network when someone searches for terms that are similar to your: Keywords. ✅ Placements. Website. Ad text. Correct answer...

When creating a keyword list using broad match, why should you leave out misspellings and plural forms of keywords

Below is the answer and explanation for when creating a keyword list using broad match, why should you leave out misspellings and plural forms of keywords When creating a keyword list using broad match, why should you leave out misspellings and plural forms of keywords Google ads only shows an ad for keywords with proper spelling and plural forms....

Adam, a flower shop owner, wants to drive phone calls to his store. Which Adwords tool should he use to track how many calls result from ad clicks on a mobile phone?

Below is the answer and explanation for Adam, a flower shop owner, wants to drive phone calls to his store. Which ad words tool should he use to track how many calls result from ad clicks on a mobile phone? Adam, a flower shop owner, wants to drive phone calls to his store. Which ad words tool should he use to track how many calls result from ad clicks on a mobile ph...
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