Gina wants to be able to try out multiple combinations of headlines and descriptions in order to optimize her results. Her marketing department suggests that she use responsive search ads. What are two benefits Gina could derive from using resp

Below is the answer and explanation for Gina wants to be able to try out multiple combinations of headlines and descriptions in order to optimize her results. Her marketing department suggests that she use responsive search ads. What are two benefits Gina could derive from using responsive search ads?

Gina wants to be able to try out multiple combinations of headlines and descriptions in order to optimize her results. Her marketing department suggests that she use responsive search ads. What are two benefits Gina could derive from using responsive search ads?

  • Longer funnels.
  • Less click-fraud.
  • Lower eCTR.
  • Greater flexibility. ✅
  • More relevance. ✅

Correct answer

  • Greater flexibility. ✅
  • More relevance. ✅

Explanation

Benefits of responsive search ads::
Flexibility: Create flexible ads that adapt to device widths, giving you more room to share your message with potential customers.
Relevance: Save time by providing multiple headline and description options. Then let Google ads show the most relevant combinations to your customers.
If Gina uses responsive search ads, she could derive greater flexibility and more relevance.

Given above is the answer and explanation for the question Gina wants to be able to try out multiple combinations of headlines and descriptions in order to optimize her results. Her marketing department suggests that she use responsive search ads. What are two benefits Gina could derive from using responsive search ads?

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